
Unlock Your Business Potential with Digital Marketing Essentials
The Northern California Small Business Development Centers are extending an exciting invitation to small business owners and aspiring entrepreneurs looking to elevate their digital marketing game. They are hosting a free three-part webinar series, aimed not just at teaching the basics, but at transforming your understanding of how digital marketing can work for you.
What to Expect from This Transformative Webinar Series
This dynamic series will encompass everything from creating a well-defined buyer persona to mastering the nuances of search engine optimization (SEO) and social media strategies. Regardless of whether your goal is to drive sales, increase website traffic, or enhance brand awareness, this series promises actionable insights that can propel your business to new heights.
Three Parts to Digital Marketing Mastery
- Part 1: Laying the Digital Marketing Foundation & Crafting Your Buyer Persona - Kickstarting on May 7 from 10 – 11:30 a.m., this session focuses on the foundation of digital marketing. Participants will learn how to identify and craft detailed buyer personas essential for targeted marketing.
- Part 2: Mastering SEO, Paid Search, and Paid Social Ads - On May 14 from 10 – 11:30 a.m., delve into the intricacies of SEO and paid advertising. This session is perfect for those eager to drive more traffic and conversions through informed marketing strategies.
- Part 3: Enhancing Your Strategy with Social Media, Email & SMS Marketing, and Influencer Engagement - Concluding on May 21 from 10 – 11:30 a.m., this session will unveil advanced techniques for utilizing social media, email, and SMS marketing.
Why These Skills Matter Now
In an era where digital presence can make or break a business, understanding these marketing strategies is no longer optional. The rise of e-commerce and the consistent growth in social media usage illustrate the need for effective digital marketing. By participating in these webinars, you can learn how to navigate this landscape effectively, setting your business up for sustained success.
Your Chance to Transform!
Don’t miss this opportunity to enhance your digital marketing knowledge and skills, all for free! The knowledge gained from these sessions can provide a substantial return on investment as you learn to optimize your marketing efforts
How to Register
Ready to take the next step? Registration is simple and available online for each session. Equip your business with the strategies needed to thrive in the digital world!
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