Afterpay Revolutionizes Marketing Ops with a New Customer Data Platform

Name: Media Sites AI
Telephone: 5615135488

Panel discussion at conference with digital marketing backdrop.

Afterpay's Major Shift in Marketing Strategy

Afterpay, the well-known "buy now, pay later" service, has made impressive strides in modernizing its marketing approach. In response to its acquisition by Block for $40 billion, the company has revamped its entire marketing technology stack, addressing previously manual and cumbersome processes. The integration of Hightouch with Snowflake marks a pivotal shift towards a more efficient customer data platform (CDP), allowing Afterpay to better serve its users and streamline operations.

Transitioning to a New Era of Automation

Previously, Afterpay's marketing team relied heavily on manually constructed customer lists and static data exports. This antiquated system meant that marketers were forced to execute campaigns across different platforms like Facebook Ads and Google Ads in a segmented and inefficient manner. With Hightouch now seamlessly integrating data from Snowflake, the marketing team can centrally define audiences and automate the delivery of customer lists to various marketing platforms.

Enhancing Team Capability and Efficiency

Bree Graham, Afterpay’s marketing technology lead, highlights the significance of this upgrade—empowering her team to execute immediate business decisions without constant dependency on data scientists. The automation of crafting customer lists for different platforms has eliminated repetitive tasks, allowing the 22-person marketing team to focus on more strategic goals rather than mundane data handling.

The Future of Marketing Technology

As brands pivot towards digital solutions, Afterpay’s transition reflects a broader trend towards integrating tech to enhance operational effectiveness. Using platforms such as Hightouch, companies are increasingly capable of cross-channel experimentation which can lead to more personalized campaign delivery. This change is crucial not only for improving customer experiences but also for cultivating a competitive advantage in the digital marketplace.

Making Data Work for You

For marketers everywhere—even those not in the fintech space—the Afterpay story is a valuable lesson about the importance of solid data integration and technology adoption. Embracing tools that allow for automation and centralized data management can liberate teams from redundancy. This insight encourages organizations to rethink their data strategies and promotes a culture of innovation and nimbleness.

This overhaul of Afterpay’s marketing operations serves as an inspiring benchmark in the ever-evolving landscape of digital marketing. Ensuring that each customer interaction is informed by reliable data is the future of targeted marketing.

Digital Marketing

Write A Comment

Related Posts All Posts

06.20.2025

Why Twenty West Media's Partnership at the America’s Food Show Matters

Update Twenty West Media: A New Power Player in Food and Beverage This past week, Twenty West Media made waves in the culinary world by being named the official media partner for the highly anticipated Americas Food & Beverage Show in 2025. This recognition marks a significant milestone for the company, which has rapidly established itself as a leader in media within the food industry. The Significance of Media Partnerships in Today’s Market In an era where digital presence is crucial, media partnerships play a vital role in fostering brand visibility and engagement. Collaborating with large-scale events enables companies like Twenty West Media not only to reach broader audiences but also to enhance their credibility. Events such as the Americas Food & Beverage Show will serve as platforms for culinary brands to connect with customers and fellow professionals. Impact on the Food and Beverage Industry The appointment of Twenty West Media comes at a time when the food and beverage sector is experiencing a notable transformation. As more consumers seek sustainable and health-conscious options, reflecting these trends through effective media communication becomes imperative. The role of innovative media in highlighting these shifts cannot be understated, as it helps shape public perception and consumer behavior. Forging Connections with Health-Conscious Consumers Health consciousness in consumer behavior is on the rise. With an increasing number of individuals looking for brands that align with their lifestyle choices, Twenty West Media's efforts to spotlight nutritional and sustainable options resonate perfectly with the needs of today’s shoppers. As a result, the Americas Food & Beverage Show will provide an essential avenue for these brands to showcase their offerings and foster meaningful relationships with potential consumers. What This Means for the Future of Food Media The partnership signifies potential opportunities not just for Twenty West Media but for the entire food media landscape. As digital marketing strategies evolve, innovative storytelling and authentic engagement will define how culinary brands present themselves. The integration of well-crafted content via media partnerships like this will increasingly become an expectation rather than an exception. Takeaway for Consumers and Brands Alike As we look ahead to 2025, food brands and consumers alike should be aware of the power of media in driving choices and trends. For brands, it’s an opportunity to align with media houses that reflect their values, while for consumers, staying informed through such partnerships enriches their understanding of the options available for a healthier, sustainable lifestyle.

06.20.2025

Discover How OMN Revolutionizes Digital Marketing Solutions in Switzerland

Update Transforming the Digital Landscape: OMN's Innovative Marketing SolutionsIn an era where digital presence is paramount for business success, the announcement by OMN | Next Gen SEO & KI-Marketing Schweiz introduces a revolutionary approach to digital marketing strategies. Launched in Winterthur, Zurich, this initiative signifies a pivotal shift toward integrating advanced technologies to enhance business visibility online.Merging AI with Marketing: The Future is NowThe innovative use of artificial intelligence (AI) within this marketing framework positions OMN as a frontrunner in the digital sphere. By employing AI-powered lead generation and semantic copywriting, businesses can streamline their communication strategies and effectively connect with their intended audiences. This approach not only amplifies customer outreach but also ensures that interactions are timely and relevant, marking a substantial improvement in audience engagement.Harnessing Data-Driven Insights for Business GrowthAt the core of OMN’s offerings is its commitment to understanding consumer behavior through data analytics. By prioritizing data-driven insights, businesses can adjust their marketing tactics based on real-time feedback from their customers. This adaptive approach allows them to remain competitive and responsive to the evolving digital landscape, making informed decisions that cater specifically to their target demographics.A Sustainable Approach to Digital MarketingMoreover, OMN's initiative stands out because it emphasizes sustainability. In a world where environmental impact is increasingly scrutinized, businesses are encouraged to adopt practices that not only promote their objectives but also consider ecological responsibilities. This dual focus ensures that profitability does not come at the expense of the planet, making responsible marketing an integral part of business strategy.The Importance of Data Security in MarketingWith the rise of digital marketing, concerns about data privacy and security are ever-present. OMN addresses these issues by ensuring that businesses using its services embrace secure protocols to protect sensitive information from potential threats. This focus on security is crucial, as it fosters trust and reliability among customers in an increasingly digital age.Preparing for the Future of Digital MarketingAs businesses adapt to this expansive digital world, OMN positions itself as an invaluable partner. The ability to evolve with marketing trends, facilitated by tools like Google Business Optimization and AI-chatbot integration, ensures that businesses not only keep pace but excel in their marketing endeavors. With foresight and continuous adaptation, companies can remain relevant in a competitive market.In conclusion, the launch of this comprehensive digital marketing initiative by OMN | Next Gen SEO & KI-Marketing Schweiz is not just an upgrade to existing services; it’s a transformative step towards the future of marketing. This innovative approach is tailored not only to enhance business visibility but also to nurture a sustainable and secure online ecosystem.

06.20.2025

Pillow Talk Enters A New Era with Reload Media Partnership for Digital Marketing

Update Pillow Talk Partners with Reload Media for a Digital Makeover Homeware and bedding brand Pillow Talk is embracing a new digital era through its partnership with Reload Media. This collaboration follows a competitive tender process and signifies a strategic shift aimed at enhancing brand presence and customer engagement across Australia. Why This Partnership Matters Pillow Talk, known for its commitment to quality and design, has become a household name in Australian homewares. With over 70 stores nationwide, the brand has built a loyal customer base. The partnership with Reload Media is a pivotal opportunity for Pillow Talk to leverage digital strategies that resonate with modern customers. As the retail landscape adapts to the evolving demands for digital engagement, this alignment represents a proactive step towards a more innovative and customer-centric approach. Aligning Visions for Success By joining forces with Reload Media, part of the Hardie Grant Media network, Pillow Talk gains access to a wealth of digital expertise. Reload will work closely with Pillow Talk's internal teams to create tailored initiatives that enhance the customer experience. This collaboration aims to foster creativity, collaboration, and innovation, which are at the heart of today's successful marketing strategies. Amplifying the Pillow Talk Voice Reload Media's involvement doesn’t stop at digital strategies. The partnership also includes public relations initiatives via Tide Communications, another branch of Hardie Grant Media. This expanded collaboration will help articulate the unique voice of Pillow Talk, described as authentic and warmly Australian. Dan Howe, general manager of marketing at Reload Media, expressed enthusiasm about building upon Pillow Talk’s established foundation while exploring new ways to engage customers. This sentiment is echoed by Pillow Talk’s head of marketing, Maddy Naylor, who emphasizes the potential for creating beautiful, comfortable spaces in homes across Australia. What This Means for the Future This partnership sets the stage for a more interactive and engaging consumer experience. As Pillow Talk seeks to inspire its customers, Reload Media's expertise will guide the brand as it navigates the complexities of digital marketing. The emphasis on creating meaningful, performance-driven experiences reflects a growing trend in the industry, where brands prioritize authentic connections with their audiences. Final Thoughts on Strategic Partnerships In today's fast-paced retail environment, adaptability is key. The collaboration between Pillow Talk and Reload Media not only illustrates the brand’s commitment to innovation but also highlights the significant role of strategic partnerships in elevating brand visibility and customer satisfaction. As both teams embark on this journey, it will be fascinating to observe how these digital initiatives unfold and reshape Pillow Talk's identity in the marketplace. Overall, this partnership represents more than just a business deal; it's a testament to the potential for growth and connection in the modern digital landscape. Both brands are poised to carve out a more engaging presence, enriching the lives of customers across Australia.

Add Row

Add Element

{"company":"Media Sites AI","address":", ,  ","city":"","state":"","zip":"","email":"support@strategicmarketer.com","tos":"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","privacy":"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"}

Add Row